AI Insights · Timothy · July 2023
Top 5 Communication Apps in Kenya Q2 2023: Performance Insights
Discover the performance trends of the top 5 communication apps in Kenya for Q2 2023, including weekly downloads, revenue, and active users.
In Q2 2023, the top 5 communication apps in Kenya experienced varied performance trends in terms of weekly downloads, revenue, and active users. Here are the insights based on data from Sensor Tower.
Truecaller: AI Call Blocker saw a steady revenue increase, peaking at around $1.7K in mid-May. Weekly downloads fluctuated, starting strong in March with 34.4K but dipping to 15.1K in mid-June before rebounding to 24.8K by the end of the quarter. Active users remained relatively stable, hovering around 4.1M.
Numero eSIM: Virtual Number experienced modest weekly revenue, maintaining a range between $485 and $657. Downloads were lower, with a noticeable dip to 916 in early June but recovering to 1.7K by the end of the quarter. Active users followed a similar trend, peaking at 7.4K in late March and ending the quarter at 6K.
iMo-International Calls & Chat had a varied revenue trend, starting at $542 in late March and dropping to $143 by mid-June. Weekly downloads started at 35.7K but saw a decline to 20.4K in early June, then increased to 25.6K by the end of the quarter. Active users remained relatively steady, averaging around 660K.
Cafe - Live video chat experienced a significant spike in revenue in late April, reaching $900, but then fluctuated between $16 and $366 throughout the quarter. Downloads were generally low, peaking at 224 in late June. Active users showed gradual growth, ending the quarter at 330.
Vyke: Second Phone/2nd Line maintained a consistent revenue stream, averaging around $250. Downloads were modest, peaking at 160 in early May. Active users showed slight growth, starting at 782 in late March and ending at 839 by the end of June.
These insights provide a snapshot of the performance of the top communication apps in Kenya for Q2 2023. For more detailed analytics and trends, visit Sensor Tower.